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Quick Guide: How to Host a New Homeowner’s Workshop 

Hosting a real estate workshop is a great way to attract new clients, as well as forge networking opportunities with others. This quick guide will give you a brief outline of what you need to make the best use of this opportunity.   With the new year comes new opportunities, new goals, and new ways […]

Why Buyer’s Need Representation With A Real Estate Builder 

Many buyers think they don’t need a real estate agent when they purchase a home through a builder, which is why we need to communicate that they, and even their in-house agent, may not have their best interests in mind.  The biggest challenge for a real estate agent is getting a misguided homeowner to believe in the […]

Create A Real Estate Touch-Point Calendar for 2022 

Being a real estate agent can be overwhelming, especially when it comes to self-promotion and building your brand. Deciding what, when, and how often can be nerve-wracking – we’re here to help! New members that come into the Power Program® are often overwhelmed by the amount of content available for them to use, and one […]

How to Be Several Steps Ahead in Your Business and Life

We’ve all heard the saying about what “assuming” does, but there are some occasions when assuming the worst can help you prepare for the best.  Most real estate agents find themselves focusing their self-promotion efforts on one area, whether it’s buyers, sellers, or a chosen niche. That isn’t always where an agent stays, however. […]

Increasing our Happiness with an Attitude of Gratitude 

[…] material things might seem like we’re successful, knowing what you are most grateful for is a much more powerful measurement of success. As a nation, we have just come out of Black Friday and Cyber Monday, Cyber Week sales, and now the hustle and bustle of the holiday season is kicking into high gear, and I want to remind […]

Leveraging the Sale of Your Real Estate Listing Into New Listings 

Working hard to build up your book of business? Leverage everything you can to turn one listing success into more listings!  Even if you haven’t yet developed a lot of marketing savvy, there are ways that you can take a listing that just went into contract (especially if it happened quickly) and use that […]

Creating A Collage of Smile Moments This Holiday Season 

Sharing old memories with loved ones is always full of laughs, but making new “Smile Moments” is important for future holiday seasons.  “Life is a beautiful collage of priceless moments and memories, which when pieced all together creates a unique treasured masterpiece.” – Melanie M. Koulouris  I was thinking about the holiday season over the last awhile, anticipating time with family, […]

The Magic of Inviting Your Clients to Your Office This Holiday Season 

Smile Stops™ are great for client check-ins, but inviting clients to your office builds trust, boosts visibility, and sparks new business opportunities. This simple shift creates a unique experience for your clients, offering them a glimpse into your professional world and reinforcing your role as a dedicated real estate professional. Here’s why this strategy […]

How Looking Back Can Help You Productively Move Forward 

With the holiday season comes the time of reflection as we make our final push to the end of the year. Seeing how far we have come helps us plan how much farther we’ll go.  The holiday season has arrived, and for real estate agents, it can be one of the most productive times of the […]

Why Real Estate Sellers Shouldn’t Be In Charge Of Making Repairs

Whether you represent the buyers or sellers, problems can arise come closing date because the expectations and commitment to repairs differs from one party to the other.  Closing on a deal can be stressful, and that stress grows exponentially when it gets delayed because the sellers didn’t complete the repairs as they were supposed to. One of our […]

iBuyer Beware! How iBuyers Dupe Unsuspecting Homeowners 

iBuyers are growing in popularity but they can actually be detrimental for homeowners and agents alike because what they say and what they do don’t line up. iBuyers, while relatively new to the real estate industry, have grown and become a force to be reckoned with over the years. Some of the biggest iBuyer companies are […]

The “3-Touch-Point Marketing Plan” to Connect with Your Sphere and Farm 

With so many different marketing strategies, it’s important to fine tune your  choices to make them work for you in the best way possible.  During a conversation with one of my Power Agents® recently, the subject of prospecting came up, as it often does. She had over 800 people in her contacts list but wasn’t getting the business she hoped for. She was […]