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Ditch the Scripts: Why Memorized Real Estate Script Method is Dead 

Traditional methods of cold–calling—especially those involving memorized real estate scripts—are outdated and ineffective. Here’s why… Do you recall a time when you heard a real estate agent use the same cold–calling script over and over again? It’s like watching a movie (a bad one) on repeat. It doesn’t resonate because it’s not relatable. The […]

Real Estate Agent Checklist for 2023 Success  

Looking to up your real estate game and take your career to the next level in 2023? We’ve got covered with a real estate checklist for success. To help you achieve success this year, we’ve created an essential real estate checklist – an outline of key tasks and activities that all successful agents should […]

Curbio Insights: How to Revive a Stale Listing  

Let’s start by addressing the elephant in the room: Can stale listings be revived? We say yes!  We get this question a lot! We asked our friends at Curbio to bring us THEIR perspective on the topic! Here’s what they shared! You have a listing that’s been sitting on the market, and try as […]

Top 10 Reasons to Sell Your House During the Holidays

[…] an opportunity to sell their house. Despite what you may have heard, there are many great reasons to sell during the holidays.   The “With Interest Rates Climbing, Nobody Wants to Buy” Falsehood  Yes, the interest rates have increased over the last year, but the truth is, there will always be someone that needs […]

Team Players

[…] important to her. It’s important to us. And it’s important to our membership. We’re glad she’s here, and you will be too. 🙂 SARANTO CALAMAS, CPA, P. C.Chief Bean Counter Saranto is a CPA, P.C., all around good guy and helps us to stay financially on our toes. When you’ve got a “bean counter” […]

Why iBuyers Have a Conflict of Interest In the Real Estate Transaction

The iBuyer process is simple, quick, and easy-looking…on the OUTSIDE. In reality, ignorance of how iBuyer companies work can cost you dearly. This article discusses fiduciary duty and the conflict of interest that can affect the sale of your home to iBuyers.   The idea of selling your home quickly, easily, and without any […]

Why Hire a Licensed Real Estate Agent

The recent news about OpenDoor being fined for misleading customer practices shines a very real and important spotlight on the value of hiring a real estate agent. Before putting your home on the market, it is more vital than ever to speak with a LICENSED Real Estate Professional. Why? Because a LICENSED Agent has […]

6 Ways to Use Your POWER AGENT® eGuides to Generate Leads 

Top Real Estate Agents use powerful collateral marketing tools such as eGuides to set themselves apart as a trusted resource in their markets. Looking through all the content in the Power Program® can quickly become overwhelming, especially to new real estate agents. There are A LOT of eGuides, we know because we wrote them […]

Why Signing the Buyer Agency Agreement Can Seem Scary to Buyers 

There’s power in perspective. Here’s why it’s important to understand the buyer mindset when it comes to Buyer Agency. As agents, we know how important the Buyer Agency agreement is to our business and making sure we get paid. But looking at it from a Buyer’s perspective can help us understand how to better […]