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Shiny Penny Syndrome and How To Make It Work For You

[…] purchasing one house to looking at another home that just came on the market. There is a buyer mindset of waiting and believing that something better might come along. They might overlook what could be the perfect home for them because they think something better is sure to be listed soon and when a […]

Board Affiliate Program

[…] easily increase your profit margins and deliver high-quality coaching and training to your membership, please contact Gale Carlos at (800) 395-3905 x 704, or email us at GaleC@ThePowerProgram. com. Business Leader and Industry Coach Power Hour Call Access Power Hour Call Access Monthly Interview Access Monthly Interview Access The Power Agent Magazine The Power Agent […]

How to Use Anniversary Cards in Your Direct Mail Strategy (and Why Every Agent Should)

[…] are often referred to as “orphans,” and they’re a golden opportunity.  Automate the Process – Use a CRM or mailing service to remind you when anniversaries are coming up. You can order pre-printed anniversary cards or design your own through a vendor that allows for personalization and branding like Thanks.io, our print-on-demand vendor.  Personalize […]

The Magical “Just Sold” Letter (That Can Work Wonders for Your Listings)

[…] the building or the colonial on the corner sells for above asking? That’s not just good for your seller. It’s great for every other homeowner in the complex. Why? Because that new sale becomes a “comp”—a comparable property. And comps are what appraisers use to determine value.  So, when that number goes up, so […]

Flip the Frequency: How to Stop Tuning Into Negativity

[…] mindset hacks for real estate agents  Get the latest real estate training tips delivered to your inbox! Subscribe   Not a POWER AGENT® yet? Give us a go! This comprehensive program provides affordable coaching, training, and customizable marketing tools for real estate agents. It’s proven to help thousands of agents significantly boost their listing inventory, solidify […]

Compartmentalizing Challenges: Lessons from the Trees

[…] animal lovers and tree huggers, didn’t want to have it cut down, so they called in an arborist to assess the situation. Related reading: Psychology Today – Compartmentalization What he thought would be a quick consultation turned into an hour-long masterclass on resilience, strength, and the fascinating ways trees overcome adversity. As he listened, […]

24/12/04 – Your 55-Page Ultimate Business Plan for 2025

[…] 4, Dec. 4, Dec. 4th, agile business planning, resilient business strategies, market uncertainty, adapt to market changes, 3-part business approach, secure your income, evolving industry, economic independence, real estate business planning, real estate success, listing strategies, cash flow strategies, quick cash flow, next level income, long-term business opportunities, building business foundations, reliable referrals, financial […]

Texting in Real Estate: Navigating Updated CAN-SPAM Laws with Confidence 

Stay compliant with updated CAN-SPAM texting laws: gain consent, differentiate invitations from promotions, honor opt-outs, and use transactional texts for clients. We’ve had a question that has popped up quite a bit in recent coaching regarding what agents CAN and CAN’T do regarding texting and the CAN-SPAM laws. We love using technology and teaching […]

7 Summer SMILE Stops™ to Help Build Your Business

[…] E: Elevate the relationship The premise of these stops is to use fun little gifts or treats as a method of thanking your past clients for their business; complete with your name and number so they can call anytime they have questions, and particularly so yours is the name in front of them when they […]