There is nothing we love more than seeing real estate agents getting creative in how they connect with homeowners! With thousands of fun opportunities throughout the year, we’re just in time for summer fun. This is also one of the best times for SMILE Stopsand they are the PERFECT way to innovatively “prospect” in a fun way that brings joy to BOTH you and your past clients! 

What Are SMILE Stops™?

It’s pretty self-explanatory, but there is a secret that we want to share, too! Not only are Smile Stops something you can use to make your clients smile, but “Smile” is actually an acronym! 

S: Service (focus on service not selling)

M: Meet face-to-face

l: Invite them to share their needs by asking questions

L: Leave behind a token of gratitude

E: Elevate the relationship

The premise of these stops is to use fun little gifts or treats as a method of thanking your past clients for their business; complete with your name and number so they can call anytime they have questions, and particularly so yours is the name in front of them when they decide to list!

Related reading: Door-Knocking, Smiles, and a Commitment to Service

How to Use SMILE Stops™

SMILE Stops are a ton of fun for everyone and a great way to pop in to visit a client to check in and show your gratitude. After all, without them, you wouldn’t be where you are today!

Take a look at the National Holiday Calendar to give you some fun ideas that you can capitalize on! 

Here are some fun SMILE Stop™ ideas for SUMMER!

1. SAFETY FIRST! Stop by with a tube of sunscreen and a note, “Got real estate questions or needs? I’ve got you COVERED! Wishing you a safe and happy summer!”
2. SIMPLY PUT! A bottle of Simply Lemonade with a note, “SIMPLY wanted to wish you a great summer! I’m always here if you need anything!”
3. POP in with Freeze POPS! Freeze pops tied with ribbon and note, “I help people keep their COOL when buying and selling homes! I’m here if you need anything!”
4. BALL’S IN YOUR COURT: Beach ball with a note, “Having a ball helping people with their real estate needs. I’d love to help you too! Give me a call!”
5. SAND SIFTING: Toy sand sifter with a note, “I can help you sift through the real estate process with ease!”
6. CUTTING IN FOR CONVERSATION: Kitchen scissors with a note, “I can help you CUT through any real estate red tape!”
7. DELIVER THE REAL ESTATE SCOOP: Ice cream scoop with a note, “If you ever want the SCOOP on the real estate market, call me! I’m happy to help!”

Check out the Farming, Self-Promotion, and Mailings tab in the Classroom for TONS of SMILE Stop ideas for every season!

The goal of these SMILE Stops™ is to cultivate and maintain the relationships you have built with your clients in a fun and memorable way! They will feel valued and touched by your kindness. 

Related reading: Inman – From the Heart: 10 Ways to Show Gratitude for Referrals

Calling All Real Estate Agents!

Are you ready to start taking things to the Next Level®? We have the tips, tricks, and tools you need to get your buyers and sellers off the fence and live from their commitments! 

POWER AGENTS®, you can check out the Classroom for SMILE Stop ideas, dialogues, metaphors and strategies for self-promotion, Brand-Building, and more. Whether you need inspiration, motivation, or content to get started with, we have it! 

Never Miss a POWER AGENT® Training Event Again! Click here to subscribe to our  Calendar feature! Trainings, brainstorming sessions, and top agent interviews will automatically be added to your calendar, so you never miss out.    

Get the latest real estate training tips delivered to your inbox!

Subscribe