August 22, 2025
Why Signing the Buyer Agency Agreement Can Seem Scary to Buyers
There’s power in perspective. Here’s why it’s important to understand the buyer mindset when it comes to Buyer Agency.
Category: Negotiating
March 8, 2024
The Negotiation Dance: Why Partnering with the Other Agent is in Everyone’s Best Interests
Negotiation is a big part of an agent’s job, and while most think of it as entering a battlefield, it should be more like a dance — both agents working together to create a deal that everyone is happy with.
October 23, 2023
NAR Antitrust Lawsuit Strategy: New Commission Script for Sellers
New 10-minute training scripts and tips to help agents navigate commission conversations in the wake of NAR Lawsuits.
April 6, 2019
The Key to Pricing Properties Right in a Balanced Market
Powerfact: Want to leverage a balanced market and help your sellers get more for their homes? Price the property for where the market is GOING, not where it is. The good news is we are definitely heading into a more balanced market – one that is fairer for sellers, buyers, and real estate professionals. The […]
February 4, 2019
“We Can Come Down Later”
POWERFACT: Having the right analogies and metaphors can help you expertly navigate objections when they arise in a conversational and non-confrontational way. Every agent at some point has heard, “We want to list high, we can always come down later.” We get it, they want the most for their home. Helping sellers understand how that […]
January 21, 2019
The Number One Skill to Improve NOW
POWERFACT: Your skill level and expertise as a communicator will determine your level of success. Markets are shifting across the country from buyer’s markets to seller’s markets and everything in between. Here’s what that means for you. Get super sharp on your communication skills. EVERYTHING we do as real estate professionals comes down to communication. […]
May 14, 2018
What to Do When They Ask You to Cut Your Commission
Powerfact: Commissions are negotiable – they can always go UP. At some point, every agent gets the question, “Will you lower your commission?” To handle this objection, I like to tell Power Agents to use the analogy of corporations who make “widgets”. Watch the video below: “Mr. and Mrs. Hunna Hunna… If a company is […]
October 24, 2017
Getting a Handle on Objections
Two Rules You Should Know About Objections By Real Estate Speaker and Coach Darryl Davis Stop me if you’ve heard this one, “I have a friend in the business.” Or, “We want to talk to at least three brokers.” Or, (one of my personal favorites), “We can always come down in price LATER.” Been there. […]