
The Magic of Metaphors and Analogies
Metaphors, stories, and analogies are the secret sauce to effective communication.
Metaphors, stories, and analogies are the secret sauce to effective communication.
The ability to communicate value, options, and real-world solutions is more important than ever.
The listing appointment is like ballroom dancing — from leading to the go-to move to ending up right where you want to be on the dance floor when the music ends.
Your job is to clear the fog and to help people see choices, so that they can make smart decisions for their families.
Insecurity can get the best of any agent, but when we focus on being authentic, it allows us to commit to serving, not selling.
Powerfact: Using an analogy or metaphor is the best possible way to communicate a point or handle an objection.
Powerfact: When you know that you can help a homeowner sell their home for more money in less time and with less stress – your goal is to just get in the door.
Powerfact: Using Metaphors and Analogies help communicate value when you are hit with a discount brokerage objection.
POWERFACT: Before you start talking about YOU during your listing conversation – be sure that sellers have first bought into the value of our industry and using a REALTOR®.
Powerfact: Listing Agents Work Smarter, Not Harder.