Work the “Shiny Penny” List With Real Estate Buyers
Buyers will buy the best house for the money. Period. So, find the best homes for the dollar in your market to share.

Buyers will buy the best house for the money. Period. So, find the best homes for the dollar in your market to share.
POWERFACT: Using metaphors and analogies helps you connect on a higher level when in a Listing Conversation. Listen, I LOVE technology. I’ve got an app for almost everything. But here’s what I know – sometimes we can technology ourselves right out of a listing. Sometimes, going “old school” with a printed LIST — allows you […]
POWERFACT: Having the right tools, words, and skills to overcome any objection gives you a competitive edge. We recently had a Power Agent member share with us one of our weekly coaching calls how often she hears, “I already know what my house is worth, I got a Zestimate!” After the collective groan from the […]
POWERFACT: Top producers don’t wait until January to prepare for the year ahead! If you’re like most agents, you may be thinking of taking a page out of the book, A Visit From St. Nicholas and getting ready to settle in for a “long winter’s nap”. I get it. It’s been a busy time to […]
Powerfact: Whether you are getting started or restarted in this business — putting a system in place to develop NOW business and a cash infusion is a must-do! Jump-starting your business can be daunting for a lot of agents. It doesn’t have to be that scary though when you have the right resources and coaching […]
PowerFACT: Failing to plan is a little like planning to fail. Keep it simple, but make a PLAN. I’m not trying to be a holiday party pooper – but if you’re not already planning your new year business strategies, you’re already falling behind your competition. Here’s what I know: when you create a focus, and […]
POWERFACT: When the universe sends you a gift — your job is to accept it! I’m one of those guys that look for the signs and the lessons in my everyday life. It sure makes things more interesting when you do. As we head into our Thanksgiving Week, I wanted to share a story with […]
POWERFACT: It’s a lot easier to hit your goals when you have a PLAN. This week, I want to introduce something we will be talking a lot about in the next two months — and that is business planning. Not just any business plan though – planning for now business, future business, AND financial security. […]
POWERFACT: Top agents say that 66% of their business comes from their sphere of influence annually, but ONLY if they stay in touch. Putting a system in place to do that is not a should do, it’s a must do. Throughout my many, many years in this business, one comment continues to bubble up from […]
POWERFACT: If you’re not building inventory, you’re not creating cash flow. In our business, our money goes up and down. Feels a little like a roller coaster right? What do your friends in every other profession have that we don’t have? A paycheck! When you’re not sure where YOUR next commission is coming from — […]
POWERFACT: Visually walking consumers through the processes of buying and selling houses makes for a better customer experience. Using visuals in your presentations is a great way to add authority, communicate more effectively, and ensure that people better understand the information your sharing. They are also a stress reducer for consumers when you are trying […]
When it comes to delivering the reasons why a FSBO should NOT be a FSBO – the “shoe store analogy” is a winning dialogue.