October 22, 2024
7 Fun Halloween Marketing Strategies for Real Estate Pros
From spooky open houses to ghoulish social media posts, these ideas will help you get noticed this Halloween season!
Category: How to Succeed in Real Estate
October 18, 2024
Turning Team Conflicts into Cooperation: A Real Estate Leader’s Handbook
“Whenever you’re in conflict with someone, there is one factor that can make the difference between damaging your relationship and deepening it. That factor is attitude.” – William James
October 16, 2024
Community Champions: How Real Estate Agents Can Lead Through Service and Volunteering
As a real estate professional, your role goes beyond helping people buy and sell homes; you’re a vital part of the community. Getting involved in local activities not only helps you build relationships, but also establishes your brand as one that cares about the community’s well-being and is ready to serve.
October 5, 2024
How to Host a Spooktacular Halloween-Themed Open House to Boost Your Listing’s Visibility
October is the perfect time to make your open house unforgettable. With Halloween coming up, we asked Digital Darryl™ for a fun marketing idea, and we loved it! You will too!
September 19, 2024
The Power of Language in Shaping Company Culture
In business, language is more than just a means of communication; it shapes the culture of a company.
September 19, 2024
Essential Realtor Safety Tips from Recent Tragedies
This month is REALTOR® Safety Month and our goal is to help keep you SAFE from harm!
September 19, 2024
When the Roots of Your Business Are Strong, No Storm Can Uproot You
Lessons from Bamboo Roots
September 19, 2024
Clear Cooperation and the Power Struggle in Real Estate: A Code of Ethics Perspective
The concept of “clear cooperation” in real estate is often misunderstood, particularly when it comes to commissions, or as we like to call it, the professional fee.
September 16, 2024
Open Letter to the Real Estate Industry: Reclaiming Our Professional Identity
The time has come to elevate our profession by advocating for a title change that reflects the expertise, trust, and fiduciary responsibility real estate professionals truly provide.
September 11, 2024
The Real Estate Tango: Train Your Team to Dance Through Negotiations
“To be successful, you have to have your heart in your business, and your business in your heart.” – Thomas Watson Sr.
September 11, 2024
Stop Stalling, Start Serving: A Challenge for Success
Challenges are hard, especially in our industry right now, which is why it’s easier to stay stuck. Being stuck, however, doesn’t grow your business.
September 10, 2024
Integrity is About Conforming Your Reality Around Your Words
People often talk about integrity in real estate. They mean things like “sticking to your price” or “not bending the rules.” But integrity isn’t about following the status quo—it’s about doing what’s right, even when no one is looking.