We all know that we should use social media to market ourselves to potential clients, but when social media is more like marketing media, it’s time to remember it’s about connecting as humans.
When it comes to planning events to wow our real estate sphere and farm, there is no such thing as “too early,” and Trunk or Treat is always a good idea!
Great reviews are an amazing way to attract new clients, and real estate professionals need these to showcase their successes and highlight their top skills.
When a buyer decides to buy a home, there are 3 phases they work through, each one unique and requiring different coaching. This article covers how you can coach these buyers successfully through the whole transaction.
“I have a friend in the business” is a common expression from buyers and sellers you hope will become clients, but explaining why that’s not ideal too often falls on deaf ears.
No matter what niche you serve, being able to meet them where they are at, and provide information relevant to them is key to communicating your value.
There has never been a more important time to carefully craft how you show up in the world in terms of brand, image, and bio.
There is a plethora of science behind a smile, and we are putting Serotonin to work for us by striving for mastery and using our accomplishments to boost our confidence and creativity.
In this business, it’s sometimes easy to start feeling like you’re on a slippery slope that’s not moving in the right direction. When that happens? It’s time to hit the reset button!
When listing inventory is this low, a lot of agents say, “I’m out of here!” Other agents lean into smart tools, creative mindsets, and good, old-fashioned, service to stay on track for their goals.
Using metaphors and analogies can be a powerful way to connect with clients, especially when reviewing important decisions.
A small shift in mindset when prospecting for your real estate business is sometimes all it takes to make a big difference.